Disney+ has updated its subscriber agreement to allow advertising before and after movies and shows across every subscription tier. The change quietly ends completely ad-free streaming on the platform, even for those paying top dollar.

That includes the Premium plan, which costs $18.99 a month and was originally sold on the promise of an uninterrupted viewing experience.

Subscribers now face an on-screen prompt when logging in, requiring them to actively accept the updated terms before they can keep watching.

  • TheVoiceOfRaison@thelemmy.club
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    2 hours ago

    In the UK we have had Sky Television for decades. Its a paid for subscription service, but ALL of its channels have adverts and has done since its inception. I don’t understand why people are so surpised that ads are now appearing in paid for subscription based TV apps, it was a matter of time. It sucks, but you know, there are ways around it…

    • NarrativeBear@lemmy.world
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      45 minutes ago

      Its because these people were paying for the ad free tier that explicitly stated no ads.

      Ads have been a thing since forever in radio and cable, but when you are paying explicitly for the ad fee service and a company decides to show you ads anyways without dropping you to cheaper ad tier its understandable to be pissed.